Case study

Growing organic search visibility for TankerTap

VANA NextGen Technologies partnered with us to improve TankerTap’s organic visibility. A long-term SEO plan covering technical fixes, keywords, content and monitoring led to a significant increase in organic clicks, impressions and keyword rankings within a few months.

  • Client: TankerTap
  • Industry: Tech & On-demand
  • Location: India
Technical SEOKeyword StrategyContent StrategyPerformance MonitoringMonthly Reporting
The challenge

Where they started

TankerTap needed more qualified organic traffic. Like many growing platforms, it had a website that worked for users but was not yet structured to earn visibility on Google for the searches that matter to its business.

What we did

Our approach

Technical SEO

Fixes to crawling, indexing and site structure so search engines could understand and rank key pages.

Keyword optimisation

Intent-based keyword mapping and on-page optimisation for priority pages.

Content strategy

Content planned around the questions and searches of TankerTap’s audience.

Monitoring and reporting

Ongoing tracking in Google Search Console, transparent monthly reporting and proactive recommendations.

Outcomes

What changed

Outcomes as described by the client or observed in the account. Detailed figures are shared privately with prospective clients on request.

1
More organic clicks

A significant increase in clicks from Google search within a few months.

2
More impressions

TankerTap now appears for a wider set of relevant searches.

3
Better keyword rankings

Stronger positions for priority keywords, bringing more qualified traffic.

★★★★★
Google review, VANA NextGen Technologies
“Their SEO strategy was well-planned, data-driven, and focused on long-term growth rather than quick fixes. From technical SEO improvements to keyword optimization, content strategy, and ongoing performance monitoring, their team handled every aspect professionally. Within a few months, we saw a significant increase in organic clicks, impressions, and keyword rankings, which translated into better visibility and more qualified traffic. What impressed us the most was their transparent communication, detailed reporting, and proactive approach.”
T
TankerTapTech & On-demand

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